PRE-PRODUCTION: House style of our magazine

The term house style refers to the specific usage and editing conventions followed by writers and editors to ensure stylistic consistency in a particular publication or series of publications. When it comes to our magazine "Dark Clandestine" several similarities can be seen between the different issues of the magazine.

Firstly let us draw our attention towards the magazine logo. while it varies in color depending on the brightness of the image, the orientation of the logo remains the same with the word 'dark' being on its side. and the logo always uses a similar font. Each issue features a live model on the cover rather than illustrations and prominently features the color red as it is generally associated with the dark nature of the topics covered in most cultures. Some consistency can also be found in the magazine's inconsistencies. while 2 of the issues were photography, one of the issues featured illustrations. however, the illustration was only a thing for one month and is not a consistent part of the magazines. **the image was entered after the designing . of the final magazine